Salesforce, Inc. | 5/24 - Present

Manager, Loyalty and Executive Experiences

  • Responsible for driving strategic account engagement through sales and customer success team to target accounts with high-impact potential.

  • Manage executive communications with stakeholders, sales and customer success leadership, and senior-level customers.

  • Attend experiences and events onsite, coordinating every detail to deliver best-in-class customer and host experiences, interfacing with customers across all industries.

  • Evaluate, measure, and report on strategic effectiveness of program efforts, leveraging data to drive decision-making for future initiatives.

Salesforce, Inc. is an American cloud-based software company that provides customer relationship management software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.

NetApp, Inc. | 11/22 - 5/24

Program Manager, Executive Experience

  • Implemented a propensity-driven meeting model for worldwide sales leaders to empower client executives and sales specialists, resulting in an increase in propensity dashboard use cases and a streamlined meeting booking process.

  • Generated over 500 executive engagements at NetApp's user conference, (INSIGHT) and hosted new business opportunities through The Club events, showcasing the brand's timeless and inviting image to key stakeholders, including customer keynote speakers, board members, and C-Staff leaders.

Associate Program Manager, VIP Meetings

  • Led cross-functional team to successfully launch 3 new service offerings, resulting in a 17% increase in pipeline acceleration and opportunity advancement within one year.

  • Established effective systems and processes that streamlined operations for the VIP meeting program, resulting in a 75% reduction in capacity task management and enhanced overall program effectiveness.

NetApp, Inc. is an American data infrastructure company that provides unified data storage, integrated data services, and cloud operations solutions to enterprise customers.

Home Frosting LLC. | 6/22 - 11/22

Project Manager and Design Assistant

  • Increased luxury client retention through strategic consulting and implementation of new processes, resulting in higher customer satisfaction and repeat business.

  • Led a team of over 15 specialty tradesmen for project staging and home remodel construction, resulting in on-time project completion and successful client management.

  • Maximized brand visibility and recognition through google ads, houzz, and social media, contributing to a significant uptick in local publications and television features.

Home Frosting is a Tampa-based interior design studio providing home interiors, home decorating, remodeling, and custom furnishings.

Shaw Industries, Inc. | 2/21 - 6/22

Brand Marketing Manager

  • Developed training content, trained and certified 5,000+ retail sales associates through Pet Perfect Academy, driving expanded merchandising displays with Key Accounts nationwide.

  • Led four comprehensive training sessions at the National Sales Meeting, increasing the field's knowledge of Anderson Tuftex's 2022 design theme: Reawaken.

  • Managed agency relationships to produce annual content visuals for sample cards, in-store photography, and digital assets.

Digital Media Strategist, Premium Brands

  • Empowered 50+ seasoned account executives through custom storytelling in sales workshops, leading to a successful client merger and expansion into the commercial cleaning sector.

  • Crafted a compelling media strategy showcasing pet-friendly carpet and hardwood flooring from market-leading flooring brands: Anderson Tuftex, Shaw Floors, and Philadelphia Commercial.

Product Consultant, Shaw Floors

  • Utilized feedback from internal SMEs and account managers when presenting to nationwide retail sales associates and consistently achieved 90% knowledge check scores and 88% webinar attendance rates, resulting in increased webinar performance and valuable insights for business growth.

  • Boosted monthly product style awareness by crafting and presenting 30+ product overview videos in 3 months, contributing to improved brand education and sales enablement.

Shaw supplies carpet, resilient, hardwood, tile and stone, synthetic turf, and other specialty products to residential and commercial markets worldwide. Shaw is a wholly-owned subsidiary of Berkshire Hathaway, Inc. with approximately 20,000 associates worldwide.

etúHOME by Europe2You | 1/20 - 2/21

Wholesale Manager, Digital and Content

  • Developed a contingency plan to pivot during the pandemic, leading to successful business adaptation and continuity. Utilized digital tactics to drive over $1,000,000 in new business development through e-commerce diversification and distribution through a drop ship program.

Account Manager, East Coast

  • Consistently met all showroom sales quotas while on the road, managing showrooms in Atlanta, Las Vegas, and High Point and averaging 20 daily sales orders.

etúHOME is a European-inspired kitchen with one of the largest antique source networks in Europe. Offering handmade and sustainable charcuterie boards, cookware, food storage, and kitchen decor that elevate the everyday.

Ivystone Group LLC. | Seasonal 2016-2020

Market Showroom Associate

  • Excelled in showcasing diverse product lines to retail buyers at trade show events, effectively driving product adoption and sales.

  • Managed seasonal orders across multiple product categories, demonstrating strong organizational skills and attention to detail.

  • Played a key role in enhancing the visual merchandising of the showroom booth, attracting and engaging potential buyers.

Ivystone is the premier national sales and marketing company representing wholesale products in gift, home, garden, fragrance, personal care, fashion, seasonal, and kids to the gift and home industry.